Because many cosmetic classifications are very poor now, ignoring the psychology and demande of consumers. Therefore, if we want to make cosmetics more accurate in the process of sales, you need to pay attention to the design of age in the process of packaging design. People in youth era like solid color, simple color, most elderly people like deep Color complex color combination only in the correct age group positioning, products can be competitive in the market and the effect of sales will naturally become larger and larger.